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NOHANT IS A UNISEX READY-TO-WEAR HOUSE BASED IN SEOUL AND FOUNDED WITH A FUNDAMENTALPREMISE – CREATE A COLLECTION OF ICONIC ESSENTIALS THAT BOTH WOMEN AND MEN WOULD WANT TOWEAR EVERY DAY WITH A FOCUS ON DISTINCTIVE DESIGN, ENDURING STYLE AND UNCOMPROMISING QUALITY. PRONOUNCED [NO-AHNG] NAMED AFTER THE DESIGNER’S NAME IN FRENCH WAY AS NOAH NAM CREATES ‘BRUNCH LOOK’ FOR MODERNITY,SIMPLICITY AND CASUAL ELEGANCE WHICH IS THE CHARM OF PARISIANS. HONESTY, SPONTANEITY, CREATIVITY, AND QUALITY ARE THE KEY WORDS GUIDING A HOUSE WHERE FRIENDS WORK TOGETHER, SHARING THE SAME VALUES AND PASSION. “LUXURY MUST BE COMFORTABLE, OTHERWISE IT IS NOT LUXURY.” DESIGNER NOAH NAM QUOTES FROM COCO CHANEL. NOHANT CONTINUES TO EVOLVE AND GROW ITS GLOBAL PRESENCE WHILE REMAINING GROUNDED IN ITS FOUNDING PRINCIPLES: A SIMPLE, TIMELESS ESTHETIC, AND EFFORTLESS SOPHISTICATION. NOHANT’S EMPHASIS HAS ALWAYS BEEN ON THE CLOTHINGS.