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Daiichi Denkasha Corporation, located in Tenri, Nara, is an acknowledged importer/retailer of espresso machines and café goods in Japan. Takashi Ueda, president and CEO, started an espresso machine business in 1996 and launched a pioneering Web shop specializing in espresso machines in 1999. Now we have a branch office/showroom in Oshiage, Tokyo, where we have been cultivating coffee culture and personal exchanges with baristas nationwide. On this YouTube channel, you will enjoy videos created by not only our staff baristas but also through collaboration with professionals in the coffee industry. Our mission here is to provide useful content to anyone who is planning to open a café, considering to purchase an espresso machine, or working toward becoming a barista.