Top Food Instagram influencers in Melbourne for April 2025

We discovered and carefully vetted Food Instagram influencers in Melbourne for April 2025 as per their follower count, engagement rate, audience quality. Check out the profiles of the top 10 influencers for your marketing campaigns. Sign up for free to unlock all influencer profiles and detailed reports.
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The list shows the Top Food Instagram influencers in Melbourne for April 2025 and is updated monthly. To view all creators' detailed analytics and find more accounts,

1.Shreya ~ tbsp_of_goodness

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 Melbourne

Followers

74.5K

Engagement rate

0.5%

Average likes

300.50

Bio

Recipe creator | SW engineer | New mum 🤱🏻 vegetarian & vegan recipes • Eggless baking Easy and wholesome recipes Rishikesh 🇮🇳 • Melbourne 🇦🇺

2.le bébé Chef

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 Melbourne

Followers

7.2K

Engagement rate

0.0%

Average likes

3

Bio

Recipes for healthy and yummy meals for baby and family 😋 Using #beaba Babycook and accessories. Visit @lebebeplus to shop 🛒

3.Pana Organic

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 Melbourne

Followers

235K

Engagement rate

0.1%

Average likes

226.50

Bio

Chocolate, Frozen Desserts, Spreads, Baking, Drink Blends, Gifting Vegan, Organic, Gluten Free Made in Melbourne since 2012 ♡ your insides ♡ the earth

4.Declan Home Cook Kids Recipes Cheap Eats

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 Melbourne

Followers

25.9K

Engagement rate

0.2%

Average likes

38.50

Bio

Dad, passionate home cook & backyard farmer. Simple, healthy & delicious kid meals. Follow for family-friendly recipe ideas, garden tips & family life

5.Bake Play Smile

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 Melbourne

Followers

90.6K

Engagement rate

0.2%

Average likes

94.50

Bio

👩🏼‍🍳 Australia’s Top 10 Food Blog 🍰 Quick & Easy Recipes 🍫 Melbourne Mum 👦 🍽 Thermomix & Conventional Recipes bakeplaysmile.com

6.Jayden Lococo

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 Melbourne

Followers

52K

Engagement rate

0.2%

Average likes

91.50

Bio

💪🏽🍔 Burgers, Cheat Meals & Desserts 🍔💪🏽 🌃 Melbourne, Aus 🌃 📸 Food Porn/ Cheat Meal Enthusiast 📸 Owner @upsizeburgerbar 🍔🍸

7.Chef Joel Mielle

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 Melbourne

Followers

47.9K

Engagement rate

0.9%

Average likes

390

Bio

Easy video recipes. From takeout lover to kitchen pro, I'll help you make delicious meals. Follow me for cooking tips and inspiration.

8.Cecilia Le

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 Melbourne

Followers

5.5K

Engagement rate

0.6%

Average likes

33

Bio

Photo-obsessed foodie who loves experimenting with new recipes - will travel to the ends of the earth to savour delicious meals. ✉

9.Steph Geddes - Nutritionist

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 Melbourne

Followers

22K

Engagement rate

0.7%

Average likes

102

Bio

👩‍🍳 Programs 🤗 Recipes 👩‍🏫 Corporate Workshops 🙋‍♀️ @mieleaustralia Partner 😋 @farmersuniongreekyogurt Ambassador 🌐bodygoodfood.com.au

10.Michelle Lu

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 Melbourne

Followers

267K

Engagement rate

10.3%

Average likes

27.5K

Bio

Cozy Baking Life. Melbourne 🇦🇺 Tiktok: @sweet_essence_ Recipes on Samsung Food ☺︎

How We Collect Data of Food Instagram influencers in Melbourne

We use an advanced automated system to collect Instagram influencer profiles by regularly monitoring the Instagram database. Our system identifies the profiles of Melbourne-based Instagram influencers within the food niche by focusing on the following key metrics:

  • Relevance to food: Our system analyzes each influencer's username, bio, and posts to confirm that their content is related to the food niche.

  • Location Verification: Our system checks for the inclusion of city or country names in profiles, and where necessary, we analyze flags, localized posts and profile bio data to confirm the influencer's location in Melbourne.

  • Public Profiles Only: We exclude private profiles, even if they are Melbourne-based and publish food-related content. Our system only extracts the public profiles of influencers.

  • Sufficient Number of Posts: Our system picks the influencer accounts that have a consistent history of posts. It proves that the influencer is active and engaged in their content.

  • Minimum Follower Count: Our system prioritizes Melbourne-based food influencers with a minimum of 5,000 followers.

By analyzing these key statistics, our system automatically identifies the most relevant food influencers located in Melbourne, extracts the data, and adds it to our database. The information is then processed, verified, and classified to ensure accuracy and relevance.

How Our Algorithm Identifies Food Instagram Influencers in Melbourne

Heepsy uses an Al-powered algorithm to identify the most relevant food Instagram influencers in Melbourne.

Identifying Influencer Location in Melbourne:

  • Profile Location Information: First, we check if the influencers profile explicitly mentions city or country. If the profile contains certain specific cities from Melbourne, or any other reference to Melbourne, we automatically mark the profile as Melbourne-based.

  • Bio and Content Analysis: If no explicit location is mentioned, our system scans the influencer's bio for any references to Melbourne, such as cultural symbols, language spoken within Melbourne, or location- specific hashtags that could indicate the influencer's connection to Melbourne.

  • Use of Flags and Emblems: In cases when the influencer doesn't mention a specific city or region, we look for flags in the bio that indicates Melbourne or any related symbols suggesting origin from Melbourne.

  • Localized Content: We analyze the influencer's content for any localized posts that show landmarks from Melbourne, events, or local cultural references. This can help us identify their location and target audience within Melbourne.

Identifying food relevance:

  • Identifying Key Terms: We begin by searching for specific food-related terms, such as 'food' or any other industry terms in an influencers profile (including their name, bio, and posts).

  • Expanding with Synonyms and Variations: Our algorithm recognizes related terms within the industry and other food specializations. We also account for variations, ensuring a comprehensive view of the influencer's expertise.

  • Multilingual Detection: To ensure a global reach, we use an Al-based multilingual sentence transformer to detect influencers in different languages, so we don't miss out on valuable food voices around the world.

  • Assigning Relevance Scores: Each influencer profile is assigned a score based on their relevance to the food category. The higher the score, the more aligned their profile with your campaign needs.

  • Prioritizing Top Influencers: In our recommendations we prioritize the influencers with the highest relevance scores. This helps us to ensure that the profiles suggested are the best fit for your marketing strategy.

How We Rank Food Instagram Influencers in Melbourne

During the location identification process, we assign a score to each Instagram influencer profile that reflects its relevance to food and Melbourne.

Then we use these scores to rank the profiles in our listings. Influencers with higher relevance scores in both categories - food and their connection to Melbourne - are ranked higher in the results.

As a result, when you search for food Instagram influencers in Melbourne in our database, the most relevant profiles appear first. This makes it easier for you to find the best match for your project.

How Often Our Listing of Food Instagram Influencers in Melbourne is Updated

We update our database monthly to ensure you have access to the most current and relevant food Instagram influencers in Melbourne. The profiles listed reflect the latest data as of April 2025.

Our automated system continuously monitors Instagram, tracking changes in follower count, engagement levels, and content activity from food influencers in Melbourne. This ensures that our database remains accurate and relevant and helps you find the best food Instagram influencers in Melbourne for your campaigns at any given time.